Referrals hit a dead end
Somebody recommends the designer, the prospect searches the name, and finds nothing. In a category where the entire decision rests on seeing previous work, an empty search result loses the lead the referral just earned.
Green Space Interior
No website, no photographs, no search presence — an interior design practice built from an empty folder.
- Industry
- Interior Design
- Services
- 3 delivered
- Live site
- greenspaceinterior.in
- Dynamic Next.js Site
- UX Journey
- Portfolio System
greenspaceinterior.in
0 to live
Full digital presence
Site, portfolio and enquiry flow
8-12
Enquiries per month
Steady by month four
4:10
Average time on portfolio
People read the projects
Self-served
Project publishing
New projects added without a developer
Overview
What Green Space Interior came to us with
Green Space Interior had completed work and word-of-mouth referrals, but nothing online. Prospective clients who heard the name found nothing, and the business could not show finished projects to anyone it had not met. We built the digital foundation from scratch: a dynamic Next.js website with a project portfolio system, structured around the way people actually choose an interior designer.
The Problem
What was actually broken
The gaps in Green Space Interior's setup before the project started — and what they were costing.
No way to show completed work
Finished projects existed only as phone photos in a chat. There was no consistent way to present a project — brief, space, materials, outcome — which is exactly what a client wants to see before trusting someone with their home.
Nothing to build on later
Without a site there was no place for content, no analytics, and no asset that would keep working. Every enquiry had to be personally generated, every time.
Our Approach
How we worked through it
Each phase closed before the next one opened, so nothing was rebuilt twice.
Defined the brand before the pixels
Week 1-2Who the practice is for, which project types it wants more of, and the price positioning it should signal. Those answers decided the visual direction and which work to lead with — starting from design would have been guesswork.
Built a project template that repeats
Week 3-4Every project presented the same way: brief, space and constraints, approach, materials, and finished photography. A consistent structure makes a small portfolio read as a body of work rather than a scatter of pictures.
Built the site in Next.js
Week 5-9Dynamic project pages driven by a portfolio system the team updates themselves, a service explanation that sets expectations on process and budget, and an enquiry form that captures space type, area and timeline.
Launched, then watched real behaviour
Week 10 + ongoingAnalytics showed visitors going to the portfolio before anything else, so the home page was reorganised to lead with projects and the service copy moved below it.
The Solution
What we built and shipped
A portfolio the team owns
New projects are published from the admin without a developer, so the site keeps growing with the practice instead of ageing from the day it launched.
A journey that matches how people decide
See the work, understand the process and budget expectations, then enquire. The site is ordered the way the decision is actually made.
Enquiries with the basics attached
Space type, approximate area and timeline arrive with the enquiry, so the first call is a real conversation about scope rather than a qualification round.
- Brand built from zero
- Consistent inquiry flow
- Higher visitor engagement
Technology
The stack behind the build
Every tool here was picked for a reason — speed, reporting, or one less manual step.
Website
Next.js
Dynamic project pages that load fast and index properly
React
Portfolio, gallery and enquiry components
TypeScript
One typed project model across admin and site
Tailwind CSS
Clean, image-led layouts across breakpoints
Content & Data
Node.js
Portfolio admin and enquiry API
MySQL
Projects, categories and enquiries
Delivery & Measurement
Vercel
Fast delivery of a photography-heavy site
Google Analytics 4
Which projects lead to enquiries
The Impact
What changed for Green Space Interior
The part that matters: what the business could do afterwards that it could not do before.
Referrals now convert
The person who searches the name after a recommendation finds a body of work. The referral finishes the job it started instead of dissolving at a blank search page.
Enquiries stopped depending on the founder
A steady 8-12 enquiries a month arrive without anyone personally chasing them, which changes what the practice can plan for.
The asset compounds
Every completed project published adds another page of proof and another entry point from search, so the site is worth more each quarter rather than less.
| Measure | Before | After |
|---|---|---|
| Online presence | None | Full site with portfolio system |
| Showing previous work | Phone photos over chat | Structured project pages |
| Monthly enquiries | Referral only, irregular | 8-12 per month |
| Publishing a new project | Not possible | Self-served in minutes |
“Before this, people who heard about us found nothing. Now they see the work first and call already knowing what we do.”
FAQ
Questions people ask about this project
What did Omm Digital Solution build for Green Space Interior?
A complete digital presence from scratch — a dynamic Next.js website, a project portfolio system the team publishes to themselves, service and process content, and an enquiry flow capturing space type, area and timeline, with analytics from launch.
How long did it take?
Ten weeks: two on brand positioning and project selection, two on the project template, five on the build, and one on launch — followed by a round of changes based on how visitors actually moved through the site.
Can the team add new projects themselves?
Yes. The portfolio is admin-driven, so a completed project goes live without developer involvement. That was a requirement, not an extra — a design portfolio that cannot be updated stops being useful within a year.
Can you build this for another design or architecture practice?
Yes. Portfolio-led practices share the same structure: work first, process second, enquiry third. Positioning and project templates are worked out per practice.
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